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2016 Mobile Ad Summit
Friday
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September 
27
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7:00pm
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Interview Skills Training

Friday
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September 
27
 at 
7:00pm
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Starting your own business and picking the right niche in no time

Interview Skills Training will help you gain a few extra grips on your anxiety so that you can really enjoy the interview and present yourself in the very best possible light. Anything is said about getting just one chance to create a good initial impression at an interview, believe me you've had many other opportunities to create an impression even when you've simply "crashed" your first interview. You could be talking to a potential employer for the very first time or you could be interviewing a prospective boss for a job you've held for many years. Either way, you need to be prepared.

So, what are some of the best interview skills training tips and how do they compare to crash courses? Well, I would say that you should look into a variety of techniques that would teach you how to be more relaxed during the interview. Techniques such as deep breathing and relaxation exercises are excellent ways to prepare yourself mentally before the interview. One of the biggest problems people have during job interviews is being so nervous that they freeze up. You don't want that. So, there are some techniques you can learn to help you cope with that.

Another useful technique for preparing for interviews is role-playing. Yes, the big bosses at some of the largest companies do in fact perform role-plays as a method to test the applicants. This is usually a very fun and effective technique that is sure to impress even the most skeptical employers. Most interviewers will see right through a performance like this and will go right to the next candidate. If you can pull off a convincing role-play then you will probably find it easier than trying to pretend to be someone you're not.

The last in our list of interview skills training is to get the best possible preparation. It is a lot better to go into an interview prepared than it is to go in unprepared. The best way to get the best preparation is to talk to some professional coaches who work with interviewing professionals.

Most of the professionals will tell you that the interviews are probably the most difficult part of the entire hiring process. The reason why this is so is because the company needs to get a great impression from the interview. They need to show the person interviewing that they care about them personally enough to give them the opportunity to prove themselves. Thus, you must be able to properly "warm up". That means you must get yourself to a comfortable "state of awareness" before even beginning the actual interview process.

One of the common interview skills training is that you need to know your personality type. It really doesn't matter what the hiring managers think, as long as you honestly say out what it is that you are like. For example, if you are an extrovert then you should probably not be applying for jobs in sales. You may think that sounds strange, but most hiring managers have a very distorted view of extroverts. Most extroverts are not actually that friendly and do not enjoy interacting with a group of people.

A second common interview skills training technique that you should use is to learn effective interviewing techniques. The majority of these techniques are based on how successful salespeople interact with their clients. Therefore, you should look into how you can effectively communicate with your potential employer. If you learn how to properly talk to people, then you can definitely get ahead of the game.

One of the more important interview skills training techniques that you should use is to make sure you understand the job description. Most hiring managers will give job descriptions that aren't exactly clear. This makes it very easy for you to get caught up in the interview process. In addition, many job descriptions will be vague and leave out important details. You need to really understand the job description and use it as a basis for the rest of the interview.

The mobile advertising revolution is here.

This year, 3DAYS hit the road to educate every media buyer in America about how mobile is changing everything – from how we shop, to how we eat, to how we learn.


So far, we’ve spread the good word in New York City, DC, Philadelphia and Boston. And now we’re coming to you, Atlanta.


Join us for a day of killer keynotes, presentations and networking with peers and industry leaders who are shaking up the mobile advertising game. We’ve carefully crafted an incredible lineup of presenters who are prepared to arm you with new strategies, insights and know-how to take your mobile game to the next level.

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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